
Automotive DigitalEngagementfor Brickell Group
How BYLT Media, in collaboration with Marketise Me, enhanced Brickell Automotive Group's online presence through strategic social media campaigns, achieving significant engagement growth and improved brand visibility.
Project Overview
Client
Brickell Automotive
Industry
Automotive
Duration
8 Weeks
Campaign Focus
Social Engagement
Platforms
Multi-Channel
Services Delivered
The Challenge
Brickell Automotive Group needed to increase online engagement and boost the number of inquiries for car models within the group through targeted social media campaigns.
- Low engagement rates on existing social media platforms
- Insufficient reach to target automotive audiences
- Need to increase meaningful interactions on social posts
- Limited brand visibility in competitive automotive market
- Requirement for cost-effective customer acquisition strategies
Our Process
A comprehensive approach to automotive social media marketing and engagement optimization for Brickell Automotive Group, delivered through our strategic partnership with Marketise Me.
Research & Analysis
Week 1-2
Comprehensive analysis of automotive digital marketing trends and audience engagement patterns.
Strategy Development
Week 2-3
Multi-platform social media strategy focusing on interactive content and targeted campaigns.
Campaign Execution
Week 3-6
Implementation of targeted social media campaigns with precise audience segmentation.
Results & Optimisation
Week 6-8
Continuous monitoring and optimisation leading to exceptional engagement results.
Our Solution
Working through our strategic partnership with Marketise Me, we delivered a comprehensive digital marketing solution:
Multi-Platform Strategy
Developed integrated campaigns across Facebook, Instagram, and YouTube with interactive content designed to boost automotive audience engagement.
Targeted Content Creation
Created inquiry-focused ad campaigns for specific car models with localized content and precise audience segmentation for better reach.
SEO & Optimisation
Implemented local SEO optimisation and cost-effective targeting strategies to improve brand visibility and customer acquisition.
The Results
Exceptional social media performance that significantly boosted Brickell Automotive Group's online engagement and brand visibility.
Campaign Reach
Total Impressions
Engagements Generated
Click-Through Rate
Key Performance Indicators
Cost Efficiency
Cost per Engagement
Engagement Quality
Interaction Quality
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